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Pride Pack 2025

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This energetic adidas Pride pack celebrates your freedom of expression with bold colour and an even bolder message of love and unity for all.

Pabllo Vittar and the stars of the 2024 Pride campaign laugh together, dressed in the adidas x Pabllo Vittar collection.

Love unites

This Pride, we’re encouraging active allyship in sports with candid stories from our athletes and partners. Let’s create a space where everyone feels embraced for who they are – both in the world of sport and beyond.

Two people wearing the adidas x Pabllo Vittar share their looks and excitement, playing with a basketball.
A woman with a shaved head smiles in a black adidas x Pabllo Vittar top.
An adidas x Pabllo Vittar sneaker shot from the side
A man with blonde braids smiles in a grey adidas x Pabllo Vittar hoodie.
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  • Two people wearing the adidas x Pabllo Vittar share their looks and excitement, playing with a basketball.
  • A woman with a shaved head smiles in a black adidas x Pabllo Vittar top.
  • An adidas x Pabllo Vittar sneaker shot from the side
  • A man with blonde braids smiles in a grey adidas x Pabllo Vittar hoodie.
“Life can only be lived once. Don’t be afraid to show who you really are.”
Pabllo Vittar

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